Grow With Us: Program Syllabus

Building your business, step by step.

The Grow With Us Mentorship Program is a structured, month-by-month journey designed to support women and disabled entrepreneurs as they build strong, sustainable businesses, from early ideas to a complete business plan and final pitch.

Each month focuses on one core pillar of business-building and includes:

• A guided workbook

• A supporting blog post or learning resource

• A live session (virtual or in-person)

• Ongoing mentor and community support

This program is designed to be flexible, practical, and supportive — progress over perfection, always.

How the Program Works

• The program runs December through October

• Each month builds intentionally on the previous one

• Participants can move at their own pace within each module

• Live sessions are recorded when possible

• Mentors support mentees through monthly check-ins and ongoing guidance

Program Syllabus (Month by Month)

December: Vision & Mission

Focus: Clarity, purpose, and direction

We begin by grounding your business in why. This month defines your personal and business vision, clarifies your mission, and sets meaningful goals for the year ahead.

Includes:

• Vision & Mission Workbook

• Reflection blog + prompts

• In-person Vision & Mission Holiday Mixer (Toronto)

February: Strategy

Focus: Turning ideas into clear direction

February was dedicated to sharpening strategy — defining your positioning, understanding your customer, and mapping your direction.

Includes:

• Strategy Workbook

• Strategic thinking blog + exercises

• Live session

March: Market Research + Branding Foundations

Focus: Understanding your market and building your identity

March shifts into deep market research — validating your idea, understanding your audience, and refining your competitive advantage — followed by foundational branding work.

Includes:

• Market Research Workbook

• Branding starter exercises

• Live session

April: BRANDING

Focus: Bringing your brand to life and building structure

This month strengthens your visual and messaging identity while introducing operational planning — systems, workflows, and execution basics.

Includes:

• Branding Workbook

• Operations Workbook

• Live virtual session

May: Operational Execution & HR

Focus: Building for growth

This month focuses on implementing systems, refining operations, and preparing for growth — including team building and HR basics.

Includes:

• Operations & HR Workbook

• Execution planning tools

• Live session

July : Marketing & Sales

Focus: Visibility and revenue

Learn how to attract customers and convert sales. This month covers marketing channels, messaging strategy, and building a repeatable sales process.

Includes:

• Marketing Workbook

• Sales strategy tools

• Live session

July: Summer Retreat — Pulling It All Together

Focus: Integration and clarity

The Summer Retreat is where strategy, brand, finance, and marketing come together. This is an immersive experience designed to refine your full business direction.

Includes:

• Retreat planning workbook

• Northern Ontario in-person gathering

• Mentor integration sessions

August: Finalizing your Business Plan

Focus: Bringing your ideas, research, and strategy together into a clear business plan

August focuses on refining and organizing everything developed throughout the program into a realistic, actionable business plan. Participants will strengthen their goals, clarify their business structure, and prepare a plan that supports long-term growth and execution.

Includes:

• Business Plan Workbook
• Business model refinement exercises
• Goal-setting and action planning
• Live session

September: Final Business Plan & Pitch

Focus: Polishing and preparing

This month is about refinement — finalizing your business plan and preparing your pitch with confidence.

Includes:

• Final Business Plan Workbook

• Pitch preparation resources

• Live pitch rehearsal session

October: Graduation

Focus: Celebration and next steps

We close the program with final presentations, reflection, and community celebration.

Includes:

• In-person Graduation Event (Toronto)

• Final Pitch Showcase

• Networking + community celebration

In-Person Events at a Glance

• Toronto – December (Vision & Mission Kickoff)

• Hamilton – March (Market Research / Branding Session)

• Northern Ontario – July (Summer Retreat)

• Toronto – October (Final Pitch & Graduation)

A Note on Pace & Support

This program is designed to meet you where you are.

You’re encouraged to:

• Move at your own pace

• Use the workbooks as conversation tools with your mentor

• Ask questions and lean on the community

• Focus on progress, not perfection

This is about building something real — with clarity, structure, and support.

We all grow together.